PURE Fitness and nutrition
PURE Energie
Each living organism needs energy to maintain vital body functions. We get this from our food, but what exactly happens with it?
60% of the total amount is converted directly to warmth, for example to keep the core temperature of the body constant. 40% is chemically bonded and used for fundamental functions such as heartbeat, breathing and digestion as well as other activity (muscle activity) whereby approximately half of this energy is again turned into warmth. Anyone doing a lot of sport increases their use of energy. Goals in the area of sport and fitness are, however, varied so that different types of sport and training goals lead to different requirements in nutrition. In the end, only nutrition based on a specific activity leads to optimal results in training. The PURE Eating Guide includes information about the basics of nutrition and recommendations for the different areas in fitness training.
We’re clearing up nutritional mistakes.
